THE NORTH FACE

Hayasa

We teamed up with Freeride Entertainment to help The North Face explain their Hayasa shoe technology. The shoot took place in the Lake District in the UK.

We were responsible for crafting the CG components of the commercial, which involved creating an entire shoe to wrap around our athlete – and then have it explode(ish).

Client
The North Face
Agency
Freeride
Director
Derek Westerlund
Deliverables
  • VFX
  • Motion Graphics