Client
Diamondback Bikes
Deliverables
  • Concept
  • Writing
  • Production
  • Direction
  • Edit
  • Color
Credits
  • Director / Scotty Carlson
  • Director / Mike Hopkins
  • Producer / Juicy Studios
  • EP / Steve Westover
  • Writer / Sean Smillie
  • DP / Scott Secco
  • DP / David Peacock
  • Sound / Keith White
  • Narrator / Graham Tracey

There’s a reason we all love bikes. Because bikes are awesome.

Diamondback welcomes you to Skidsville. Population: All of us. A project steeped in nostalgia, smelly shoes, misused hockey cards, a lack of helmets, a love of bikes, and A LOT of skids.

Diamondback’s most

socially engaging

post of the year.

In less than a month, Skidsville wracked up over a million views and was shared over 5, 000 times. This was achieved without any ad spend. Boom.

1 Million +

VIEWS

10K +

SOCIAL ENGAGEMENT

5K +

SHARES